CORPORATE MARKETING TRAINING TO DRIVE YOUR BUSINESS FORWARD

By developing your team through a shared learning experience, you’ll create a common process to drive growth, maximise budgets and harness the power of purpose within your organisation.

THE COURSE

Over 12 weeks, your team will be empowered with a tried and tested framework to build a high-level marketing strategy, and a series of detailed execution plans for your business.

Break the cycle of disjointed processes and create a common approach to make your team more strategic, commercially focused and able to drive decisions that deliver measurable business impact.

Inspire your team

Increase staff retention

Drive growth

Maximise efficiency

A PROGRAMME DESIGNED TO DELIVER BUSINESS IMPACT

Our programme is designed to guide your team through developing an integrated marketing strategy from scratch for your organisation.

Centred around applied learning rather than academic theory, our corporate marketing training course teaches functional skills to transform the way your team work every day.

How it works

  • Your team will build a live strategy for your organisation to ensure they get maximum value out of the time dedicated to the course
  • Three modules run over 4 weeks and each include an assessment so your team can access expert feedback from industry specialists on their individual strategy as they build it
  • All learners will also have the opportunity to take part in a weekly Q&A session to ensure they are supported every step of the way
How it works

WHAT'S INCLUDED

  • Your team will be empowered with a tried and tested framework and a series of detailed execution plans
  • Coaching and mentorship options are available to support your team at every stage
  • Receive every template and tool to successfully deliver your strategy in house, or with external support
WHAT'S INCLUDED

Our programme is delivered in three stages:

Module One:DATA & INSIGHT

Every successful strategy starts with data & insight. In this module your team will learn how to centre your strategy around wider business objectives, analyse your competitors and gain a full understanding of your marketplace and audience.  

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Module Two:COMMUNICATING YOUR STRATEGY

Powerful content can drive profits and propel your organisation forward. Module two will take your team through transforming data and insight into an impactful content strategy. They'll learn how to define your purpose and effectively position your organisation in the market.

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Module 3:DELIVERY & MEASUREMENT

The final module focuses on delivery and measurement. By the end of this module, your team will understand how to deliver and implement your strategy successfully. They'll also learn how to create a cohesive measurement strategy to demonstrate the true impact of your marketing efforts.

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WHO IS IT FOR?

We work with businesses looking to support and upskill their marketing teams and ambitious marketers who are driven to be the best.

Whether your team are just starting out or are professionals in the industry with years of experience, our programme will empower each of them with the knowledge and tools to deliver impactful work and business results. By the end of our programme, your team will be able to help your organisation smash through targets and reach its goals. 

CASE STUDIES

Hear from some of our alumni on how our corporate marketing training has empowered teams to thrive. 

Building clarity on goals with William Smith

We worked with the talented team at William Smith to bring strategic focus to marketing delivery, ensuring all tactics were focused around achieving the businesses goals. 

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Building clarity on goals with William Smith

Increasing strategic capacity with Vida Creative

Vida were looking to increase their capacity to deliver strategic projects for clients so joined our programme to widen strategic capabilities amongst the team. 

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Increasing strategic capacity with Vida Creative

“Thank you for hosting such a great course. Our marketing team have really come on leaps and bounds since starting the programme, it has been integral to developing our brand.”

Kim, CEO - Westbarn Co

“Working with Fabric has given us the confidence to plan and deliver on our marketing goals.”

Zoe, Managing Director - Lily Ella

“In 12 weeks, I’ve gone from knowing very little about marketing strategy to executing a complete marketing plan for my entire marketing department.”

Julia, Marketing Director - Capital Placement

“The focus that the Fabric programme has on developing a deep understanding of the customer has provided me and my team with valuable insights and useful methods to really connect with our audience. Our approach to messaging and content has been taken up a level thanks to these learnings.”

Amelia, Marketing Manager - TSG

“Our team have grown in confidence and clarity since starting the Fabric programme. I haven’t seen the detail of the course, but instead the result; which is a team focussing on the execution of results-driven campaigns whilst pushing back on marketing busy work.”

Rory, CEO - TSG

GET THE BROCHURE

Download the brochure to find out how our programme can help you meet your business goals. 

INVEST IN YOUR TEAM TO SUPPORT RETENTION, DEVELOPMENT AND PROGRESSION

We offer bespoke training for marketing professionals of all levels, with support from industry experts to mentor and coach your team. Increase employee satisfaction and support your team’s development with a truly unique learning experience tailored to their every need. 

After completing the training, your team can choose to implement their strategy in-house or they can access our on-going support packages to help keep them on track with implementation.

NEXT PROGRAMME LAUNCHES JANUARY 30TH 2023

If you’re an ambitious leader looking to transform your marketing team, talk to one of our learning specialists today. 

BOOK A CALL