One of the hardest tasks in marketing is often getting real clarity on business objectives. Having these defined when developing a marketing strategy is so important in ensuring you're working towards the bigger picture.
In the webinar, we'll look at things like:
- How to get clarity on your business objectives
- Setting business objectives from scratch
- Structuring difficult financial conversations with senior stakeholders
- How to set achievable marketing and communications goals that are aligned to your business objectives
We'll also provide a free toolkit so you can get started on clarifying your objectives right away.