Our programme was created with one objective in mind, to empower the most ambitious marketers to thrive. If that's you, join the waiting list for our next cohort.
In our hands-on programme, you’ll develop an integrated marketing and communications strategy from scratch.
As you work through the course modules you’ll build a live strategy for the organisation you work for, ready to present to your senior team (or take one of our mock companies through the process if you prefer).
Our expert support is tailored to your role, experience and objectives, so you'll receive bespoke feedback designed to help you develop new skills, build confidence and take the next step in your marketing career.
You'll work through three modules made up of on-demand lessons, which will guide you through each stage of developing your integrated marketing and communications strategy.
You’ll be supported every step of the way, with regular insights and feedback from industry experts tailored to your specific business and objectives, plus a weekly Q&A session for extra guidance.
Or 3 payments of £300+VAT
Each module will empower you with the knowledge and tools you need to deliver impactful work to thrive in your career. To ensure you get maximum value out of the time you dedicate to the course, you'll have the opportunity to build a live strategy for the organisation you work for or you can take one of our mock companies through the process.
Every successful strategy starts with data & insight. In this module you’ll learn how to centre your strategy around wider business objectives, analyse your competitors and gain a full understanding of your marketplace and audience.
Powerful content can drive profits and propel your organisation forward. Module two takes you through transforming data and insight into an impactful content strategy. You’ll learn how to find your purpose and effectively position your organisation in the market.
The final module focuses on delivery and measurement. By the end of this module, you’ll understand how to deliver and implement your strategy successfully. You'll also learn how to measure successes and analyse data to show maximum impact when delivering your progress reports.
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Want to know more about our online marketing strategy course? The course pack contains all the information you need.