Become the marketer you want to be in just 12 weeks

Next cohort launches January 2022

Join the waiting list

Master marketing strategy with practical hands-on learning

Our online marketing strategy course is designed to guide you through developing a complete marketing and communications strategy from scratch.

WHY FABRIC?

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GET 20 YEARS EXPERIENCE IN JUST 12 WEEKS

Our hands-on programme is taught by award winning, strategic marketer Lisa Eaton who still practices in the industry today. 

HOW IT WORKS

Three modules will empower you with the knowledge you need to deliver impactful work to thrive in your career. To ensure you get maximum value out of the course, you'll have the opportunity to build a live strategy for the organisation you work for or you can take one of our mock companies through the process.

HOW IT WORKS

Module One:DATA & INSIGHT

Every successful strategy starts with data & insight. In this module you’ll learn how to centre your strategy around wider business objectives, analyse your competitors and gain a full understanding of your marketplace and audience.  

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Module Two:COMMUNICATING YOUR STRATEGY

Powerful content can drive profits and propel your organisation forward. Module two takes you through transforming data and insight into an impactful content strategy. You’ll learn how to find your purpose and effectively position your organisation in the market.

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Module Three:DELIVERY & MEASUREMENT

The final module focuses on delivery and measurement. By the end of this module, you’ll understand how to deliver and implement your strategy successfully. You'll also learn how to measure successes and analyse data to show maximum impact when delivering your progress reports.

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WHAT'S INCLUDED

You’ll be supported every step of the way, with regular insights and feedback from industry experts tailored to your specific business and objectives, plus a weekly Q&A session for extra guidance. Throughout the programme, you’ll also receive every tool and template you need to build and deliver your strategy successfully.

WHAT'S INCLUDED

ALL OF THE ABOVE FOR £895+VAT

Or 3 payments of £300+VAT

LEARN MORE

Level up on personas

Free mini course to transform your marketing

If you want to get a taste of our programme and level up your marketing, sign up to our free, on-demand persona mini course.

Learn more
Level up on personas

Learner stories

Hear from the Fabric alumni community on how their experience with the programme and the impact Fabric has had on their lives so far.

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Next cohort launches Jan 2022

Join the waiting list and get course ready with tips, guides and templates delivered to your inbox. 

JOIN THE WAITING LIST

“Invest in yourself for 12 weeks and you'll develop a detailed understanding of marketing strategy that you'll take with you throughout the rest of your career.”

Liam, SEO Manager

“A really brilliant and practical course that now means I have a sample marketing and comms plan in my portfolio to show my experience and skill.”

Niamh, Marketing Graduate

“Working with The Fabric Academy has given us the confidence to plan and deliver on our marketing goals.”

Zoe, Managing Director

“My experience with Fabric was invaluable, I would recommend this programme to anyone wanting to increase their skills.”

Hannah, Content Manager