In the fast-paced world of marketing, staying ahead of the curve and investing in the development of your team is essential to drive growth and success for your business. Online team training has emerged as a crucial tool to equip your marketing team with the latest strategies and techniques.
We’ve done the research for you and have outlined five of the best online team training courses to equip your marketers with the knowledge and tools to drive growth, maximise budgets, and feel confident in their abilities to make informed decisions and deliver business impact.
From Social Media and SEO, to Marketing Strategy, we’ve found the best courses on the market for your team…
1. Professional Diploma in Digital Marketing by the Digital Marketing Institute
The Digital Marketing Institute (DMI) offers a globally recognised Professional Diploma in Digital Marketing. This programme equips your team with the skills and knowledge required to excel in the digital marketing landscape. With a focus on digital strategy, your team will learn to create and implement effective digital marketing campaigns. DMI's programme encourages teamwork through practical exercises and case studies, ensuring your team can apply what they've learnt in real-world scenarios.
Check it out: Professional Diploma in Digital Marketing Course price: £1590
2. Google Digital Garage: Fundamentals of Digital Marketing
Google Digital Garage offers a free course, "Fundamentals of Digital Marketing," that covers the basics of online marketing strategies. This course is perfect for beginners or those looking to refresh their foundational knowledge. With bite-sized lessons, your team can learn at their own pace. While it's not as in-depth as some of the other courses listed, it's an excellent starting point and provides Google's perspective on digital marketing.
Website: Google Digital Garage - Fundamentals of Digital Marketing Course price: £0
3. Social Media Marketing Specialisation by LinkedIn Learning
Social media has revolutionised marketing, making it essential for your team to harness its power effectively. LinkedIn Learning's Social Media Marketing Specialisation offers a series of courses that cover platform-specific strategies, analytics, advertising, and community engagement. This specialisation encourages your team to collaborate on designing and implementing social media campaigns, fostering teamwork while staying on top of the dynamic social landscape. Check it out below.
Website: LinkedIn Learning - Social Media Marketing Specialisation Courses start at £19.99
4. SEO Training Course by Moz
Search Engine Optimisation (SEO) is a cornerstone of any successful digital marketing strategy. Moz, a renowned authority in the SEO space, offers an in-depth SEO Training Course. This course equips your team with the tools and knowledge needed to optimise your online presence and enhance visibility in search engine results. With a hands-on approach, your team will collaborate on various SEO projects, ensuring they grasp the concepts while working together.
Website: Moz - SEO Training Course Course price: £395
5. Master Strategy Programme by Fabric Academy
Well we couldn't talk about the best marketing courses and not include ourselves. We've told you about the best courses for digital marketing, SEO, and social media, but no one teaches marketing strategy like Fabric.
Fabric is not your ordinary marketing education provider. Founded with one mission, to drive positive change in marketing education and revolutionise the industry, our accredited programme is centred around teaching a strategic framework and empowering marketers to build their own strategy from the ground up.
In this programme, marketing teams will be empowered with the best methods to build a high-level marketing strategy and a series of detailed execution plans. Plus, with ongoing coaching and mentorship, marketing teams will be supported not only through the creation of their strategy but also its long-term implementation, providing ongoing expertise from leading marketing practitioners at Fabric.
Website: Fabric Academy Course price: £198 PCM + VAT
Investing in your team's knowledge and skills is a direct investment in your company's success. These five online team training marketing strategy courses provide the perfect avenues for your marketing team to collaborate, learn, and apply the latest strategies to drive growth in the ever-evolving digital landscape. By enrolling in these courses, you're not just training your team – you're empowering them to shape the future of your brand.